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The new UK Government can help you Shop

Posted on 08. Jun, 2010 by Mike Georgeson.

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Collaboration, Collaboration, Collaboration
That, hopefully, might be the mantra for the recently formed coalition Government, here in the UK. I, for one, am hoping that it ushers in a new way for our political parties to work together in the best interests of our Great nation.
I’m a great believer in collaboartion and, believe it or not, [...]

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Google Wave – the future?

Posted on 09. Sep, 2009 by Mike Georgeson.

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It could well be…
Just thinking about how Google Wave could help communications and came up with a scenario for local Governement. Wave is apparently launching later this month and if all the hype is to be believed, I can see it helping to shift the way we communicate to a higher level. As always, we [...]

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Coolness: Amazon’s Acquisitions and Investments, Visualized

Posted on 27. Jul, 2009 by Mike Georgeson.

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How awesome is this? All credit goes to MeetTheBoss for creating this visualization (better quality image available when you click through), but it was too good not to share it with you.
It’s a visual representation of Amazon’s acquisitions and investments from 1998 until its most recent purchase of Zappos for a reported $928 million.
The image [...]

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Is this the future? Certainly could be…

Posted on 21. Jul, 2009 by Mike Georgeson.

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Interesting video showing the potential for delivering a sixth-sense style internet experience with $350 of kit. And you know that the cost will just keep dropping…

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Online word of mouth outstrips every other form of promotion / endorsement

Posted on 11. Jul, 2009 by Mike Georgeson.

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Two surveys that I picked up on that draw somewhat different conclusions. First of all (via Marketing Charts) comes this study by WorkPlace Media which says that 96% of employed consumers won’t think less of a brand if it has no social media presence.
Moreover while 25% recommended a business or product on a social network, [...]

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It’s hip to be square – Brand Appeal Among Young Adults

Posted on 29. May, 2009 by Mike Georgeson.

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Interesting article in eMarketer
It’s hip to be square.
If you want your brand to be associated with young people, then image isn’t everything, at least not according to a study by MTV Networks, the long-time arbiter of cool—and what’s hot—among young audiences.
For the study, Internet users ages 12 to 24 in five countries—Germany, [...]

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A quarter of 18- to 25-year-olds aspire to be business leaders like Sugar or Branson

Posted on 28. May, 2009 by Mike Georgeson.

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This is great news!
Reading a short article at GrowthBusiness which shows that in a recent study that a quarter of 18 – 25 year olds are inspired more by Richard Branson and Alan Sugar than they are by the likes of Paris Hilton. It seems that the ‘reality’ TV shows The Apprentice and Dragon’s den [...]

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The 4 hour working day?

Posted on 28. May, 2009 by Mike Georgeson.

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Just reading an interesting article about the possibility of a having a 4 hour working day. Now, I don’t know about you but I think that is both impractical and not very welcome.
I like to work long hours, I like to spend time with my family, I like to do sports, I like to socialise [...]

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Do you need to own your music?

Posted on 22. May, 2009 by Mike Georgeson.

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Reading a very interesting article at BrandRepublic discussing the merits of spotify. Silly name but you’ll probably remember it, right? Spotify is a streaming music service that I use.
But it got me thinking – do I really want, or need, to own the music I listen to? Do I want to pay for having that [...]

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The First McDonalds Strip Club?

Posted on 22. May, 2009 by Mike Georgeson.

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Hamburger chain McDonald’s has reacted with ire to a new neon sign outside a Swedish strip club in southern Sweden.

McDonald’s argues that the sign used to invite patrons to “McDragan’s Drive In!” strip tease bar in Edsvära near Falköping, is far too similar to its own logo and have demanded that it be removed without [...]

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